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Posts Tagged ‘jive’

Here’s something fun from a BBC blog called “News from Elsewhere.” It’s about new, playful street signs in Sweden.

“A town in northern Sweden is encouraging pedestrians to hop, skip and even play air guitar like Chuck Berry as they cross the road, with a series of new street signs.

“Haparanda Council says it’s part of a scheme launched last year to rejuvenate the town centre. …

“Therese Ostling, who runs the Town Makeover project, tells Swedish TV … ‘They have got more attention than I thought — I see people taking photos of them every day, and sometimes they follow the instructions to jump, leap or whatever else the sign suggests.’

“The idea came from local woman Nadja Lukin, who … wrote to the council, as ‘Haparanda has always dared to try something new,’ and officials responded enthusiastically with signs depicting jive dancing and Monty Python’s Ministry of Silly Walks.

“The makeover, which includes rebranding the centre as the Old Town, has brought new business into the once-rundown area and will continue for another year, but the most important impact of the signs has been to ‘make people smile,’ says Ms Ostling.” More.

Without doubt, if everyone did silly walks across the street, the world would be a better place, a place full of laughter.

Photo: Swedish TV
Swedish TV asks, “Why stroll across the street when you could ‘duck walk’ like a rock’n’roll icon?

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