Feeds:
Posts
Comments

Posts Tagged ‘Major Pettaway’

I like reading that the numbers of socially conscious companies are increasing. Recently, Naz Akyol at Social Enterprise Greenhouse in Providence wrote about one such business.

“Three years ago, active duty airman Michael Gnoato lost his life in a fatal car accident in Wyoming. Major Pettaway, a Marine who knew Mikey since high school, missed the funeral because he was deployed in Afghanistan at the time, but Navy Seabee Sadam Salas was there to speak at their best friend’s funeral. …

“The two young men are the co-founders (as well as CEO and CFO, respectively) of Mike’s Ice, a deliciously novel idea that pays tribute to their fallen friend, and also a social enterprise committed to fighting veteran homelessness and more.

“Sadam and Major [sell] Thai style ice cream rolls that come in seven fun flavors, … a commodity that only recently hit US markets with only a handful of stores in New York City. They also decided to give their venture four wheels and make Mike’s Ice a mobile truck. …

“Everything that is sold at Mike’s Ice is made from scratch, which means the truck needs to be equipped with special ice cream making machines as well as equipment for storing their ice cream bases and toppings. When asked about the greatest challenge they have faced so far, Sadam smiles and says: ‘You don’t sleep a lot.’ …

“Mike’s Ice received a SEG Hub Scholarship from Social Enterprise Greenhouse … [and] is partnered with Backpacks For Life, a nonprofit that provides homeless veterans with backpacks that contain essentials for survival.

‘We are both veterans, and now we are also entrepreneurs, and entrepreneurs exist to solve problems,’ Sadam says. ‘Veteran homelessness, suicide …. these problems shouldn’t exist. These are people who fought for their country.’

More here.

Photo: Social Enterprise Greenhouse

Read Full Post »

%d bloggers like this: