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Photo: Evening Standard
According to a UK newspaper, environmentally aware millennials are driving increased demand for milk in glass bottles. Plastic bottles are out.

I’ve been trying to be more thoughtful about cutting down on household items that aren’t good for the environment. But sometimes I’m a little clueless, carrying the recycling to the street on a regular basis and not noticing that all our milk comes in plastic bottles.

The last couple weeks, though, I’ve been buying cardboard bottles of milk. Unfortunately, they are not for sale everywhere and they cost more. That’s why the following story about the new popularity of glass bottles caught my attention. There is no milk delivery where I live, but it’s definitely available where Suzanne lives.

In England, Ella Wills reports at the Evening Standard, “milkmen and milkwomen are making a comeback in London as millennials have started using glass milk bottles in a bid to cut down plastic waste.

“Dairies in the capital told of a ‘phenomenal’ upsurge in interest from younger customers at the start of the year amid growing public upset over plastic waste.

“Both UK-wide company milk&more and east London dairy Parker Dairies have seen increased demand for glass bottles in 2018, citing David Attenborough’s Blue Planet II as the ‘catalyst’ for the new uptake. The firms said younger consumers and families seem willing to pay more for the service in a bid to help the environment. …

“The industry body [Dairy UK] said figures showed doorstep deliveries make up 3 per cent of milk sales in the UK — around 1 million pints per day — and glass milk bottles make up 3 per cent of all milk sales. But depot manager of Parker Dairies Paul Lough said interest of late in glass bottles has been ‘absolutely phenomenal.’

“He said the dairy, which has a fleet of 25 electric milk floats covering all of east London, the city and the West End, has gained 382 new customers since the beginning of the year. Of these new calls, 95 per cent are having milk delivered in glass bottles. …

“And the dairy has attracted a younger clientele, Mr Lough said, meaning the firm has expanded its product line to cater to the new demographic.

“ ‘Without a doubt [they are younger],’ he said. ‘That is why we are trying to change our product list. We do sourdough and honeys. … We sell 250 loaves a week to new customers.’

“Meanwhile, UK company milk&more said it has gained more than 2,500 new customers in [February] — the equivalent of five new milk rounds. And some 90 per cent of these customers across the country are ordering in the iconic glass bottles. …

“Milkman Ian Beardwell has been doing the same round in Wimbledon for Hanworth Dairy for 27 years. He said: ‘Since Blue Planet that has been the catalyst of the revival in glass. I used to do 550 calls before and in four weeks I’ve gained another 35 to 40 calls — 90 per cent glass.’ …

“Patrick Müller, managing director of milk&more, [added that] new customers were aged around 35 years old, coming from young families with a double income. … ‘Customers [said] they enjoy the experience of the glass bottle — the childhood memories — and they want to reduce their plastic wastage.’ ”

More here.

 

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