In Tanzania, women farmers appearing on a TV show called in English “Female Food Heroes” are bringing attention to the importance of their work and the barriers to expansion.
Oxfam America reporter Coco McCabe writes about contestant Edna Kiogwe, “She grew up in a farming family and knows well the hurdles they face, especially women farmers who, in her country, own only a small fraction of the land. …
“It’s that inequality — and the lost opportunities buried beneath it — to which Kiogwe and 14 other women farmers helped to bring attention this year as contestants in the fifth season of a highly popular reality TV show shot in Tanzania and aired across East Africa. Called Mama ‘Shujaa wa Chakula ,’ or ‘Female Food Heroes,’ the Oxfam-sponsored show celebrates the vital contributions women farmers make in feeding the planet, and highlights the challenges many encounter on a daily basis, including limited access to land, credit, and training opportunities. …
“In the village of Kisanga, where ‘Mama Shujaa wa Chakula’ was filmed [in 2015], the 15 contestants learned a great deal about the struggles local farmers face in feeding their families. Each of the women stayed with a village family for the duration of the three-week shoot, and daily contests included designing tools that could be useful to Kisanga farmers, interviewing them about their agricultural challenges, and putting together skits to help bring attention to those hurdles. …
“Kiogwe [now] spends most of her time in Dar es Salaam, a coastal city about a two-and-a-half hour drive away, where she lives and works as a civil servant. But her city life belies her village roots — and her keen interest in farming. Unlike most women in Tanzania, Kiogwe owns her own land, given to her by her forward-thinking father on her wedding day. She harvests corn, cassava, rice, and sugar cane, carefully aligning her 28 days of annual leave from her city job with peak work times on her small farm in the Morogoro region. …
“ ‘I want to make agriculture like a business,’ says Kiogwe. … With a little effort, greater value can be added to the fruits farmers grow, for instance.
“ ‘Change it from fruit to juice, we can sell it … We can add value to maize — maize flour for porridge — and you can have a good label and good packaging and compete with international businesses. That is my dream.’ ” More here.
According to OXFAMCloseup, the nonprofit’s quarterly magazine, the episodes shot in Kisanga, Tanzania, aired in five countries and had 14 million people tune in. The magazine adds, “Versions of the program are now being produced in Ethiopia and Nigeria, and some finalists have become involved in local, national, and even global farmer advocacy.”
Photo: Coco McCabe / Oxfam America
Edna Kiogwe helps her host family with the morning chores in Kisanga, where the TV show “Female Food Heroes” was filmed in 2015.